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master's thesis
Menadžment KHL "Medveščak" u funciji sportskog turizma grada Zagreba
2018. urn:nbn:hr:146:787969
Čuvalo, Mario
VERN University

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Čuvalo, M. (2018). Menadžment KHL "Medveščak" u funciji sportskog turizma grada Zagreba (Master's thesis). Zagreb: VERN University . Retrieved from https://urn.nsk.hr/urn:nbn:hr:146:787969

Čuvalo, Mario. "Menadžment KHL "Medveščak" u funciji sportskog turizma grada Zagreba." Master's thesis, VERN University , 2018. https://urn.nsk.hr/urn:nbn:hr:146:787969

Čuvalo, Mario. "Menadžment KHL "Medveščak" u funciji sportskog turizma grada Zagreba." Master's thesis, VERN University , 2018. https://urn.nsk.hr/urn:nbn:hr:146:787969

Čuvalo, M. (2018). 'Menadžment KHL "Medveščak" u funciji sportskog turizma grada Zagreba', Master's thesis, VERN University , accessed 03 October 2023, https://urn.nsk.hr/urn:nbn:hr:146:787969

Čuvalo M. Menadžment KHL "Medveščak" u funciji sportskog turizma grada Zagreba [Master's thesis]. Zagreb: VERN University ; 2018 [cited 2023 October 03] Available at: https://urn.nsk.hr/urn:nbn:hr:146:787969

M. Čuvalo, "Menadžment KHL "Medveščak" u funciji sportskog turizma grada Zagreba", Master's thesis, VERN University , Zagreb, 2018. Available at: https://urn.nsk.hr/urn:nbn:hr:146:787969

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Metadata
TitleMenadžment KHL "Medveščak" u funciji sportskog turizma grada Zagreba
Title (english)IHC "Medveščak" management in the sports tourism role in Zagreb
AuthorMario Čuvalo
MentorMarcel Vučetić (mentor)
GranterVERN University
Zagreb
Defense date and country2018-06-20, Croatia
Scientific / art field,
discipline and subdiscipline		SOCIAL SCIENCES
Economics
Abstract
Turizam je promovirao neke sportske aktivnosti, kao što su i razne sportske aktivnosti promovirale turistička putovanja i sport u slobodno vrijeme. Geografska raširenost i broj putovanja povezanih sa sportom rastu eksponencijalno i postaju jednim od najbrže rastućih oblika turizma. Hokej na ledu ima dugogodišnju tradiciju u Zagrebu, a KHL Medveščak postao je fenomen i u sportskom, i u turističkom okruženju. Spoj ugode, sve boljega hokeja, dobre glazbe te prijateljske i obiteljske atmosfere, privlači sve veći broj građana, navijača, turista. Sve je to utjecalo na činjenicu da je KHL Medveščak postao brend u vrlo kratkom roku. Tako ozbiljan projekt zahtijevao je složenu i brojnu organizacijsku strukturu u svim područjima djelovanja kluba. Predmet istraživanja u ovom radu je utjecaj koji KHL Medveščak ima na turističku ponudu Grada Zagreba.
Abstract (english)
Tourism has been promoting certain sports activities, just as various sports activities have been promoting tourism travels and sports in free time. The geographic reach and number of sports-related travels have been increasing exponentially and are becoming one of the fastest growing forms of tourism. Ice hockey has a long tradition in Zagreb, and IHC Medveščak has become a phenomenon both in sports and the tourism environment. A mixture of fun, increasingly better hockey, good music as well as a friendly and family atmosphere is attracting an greater number of citizens, fans and tourists. All this has led to IHC Medveščak becoming a brand in a very short time. This demanding project has required a complex and numerous organisational structure in all areas of the club's activities. The subject of research in this paper is the influence that IHC Medveščak has on Zagreb’s tourist offer.
Keywords
Keywords (english)
Languagecroatian
URN:NBNurn:nbn:hr:146:787969
Study programmeTitle: Managing Sustainable Tourism Development
Study programme type: professional
Study level: specialist graduate
Academic / professional title: stručni/a specijalist/specijalistica turističkog menadžmenta (stručni/a specijalist/specijalistica turističkog menadžmenta)
Type of resourceText
File originBorn digital
Access conditionsOpen access
Terms of useLicence In copyright icon
Created on2018-07-06 12:25:36