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Gastro tourism in the Republic of Croatia - situation, perspectives and development strategies
Marin Uroda (2018)
VERN University of Applied Sciences
Cite this document...

Uroda, M. (2018). Gastro turizam u Republici Hrvatskoj - stanje, perspektive i strategije razvoja (Master's thesis). Retrieved from https://urn.nsk.hr/urn:nbn:hr:146:619415

Uroda, Marin. "Gastro turizam u Republici Hrvatskoj - stanje, perspektive i strategije razvoja." Master's thesis, VERN University of Applied Sciences, 2018. https://urn.nsk.hr/urn:nbn:hr:146:619415

Uroda, Marin. "Gastro turizam u Republici Hrvatskoj - stanje, perspektive i strategije razvoja." Master's thesis, VERN University of Applied Sciences, 2018. https://urn.nsk.hr/urn:nbn:hr:146:619415

Uroda, M. (2018). 'Gastro turizam u Republici Hrvatskoj - stanje, perspektive i strategije razvoja', Master's thesis, VERN University of Applied Sciences, accessed 27 June 2019, https://urn.nsk.hr/urn:nbn:hr:146:619415

Uroda M. Gastro turizam u Republici Hrvatskoj - stanje, perspektive i strategije razvoja [Master's thesis]. Zagreb: VERN University of Applied Sciences; 2018 [cited 2019 June 27] Available at: https://urn.nsk.hr/urn:nbn:hr:146:619415

M. Uroda, "Gastro turizam u Republici Hrvatskoj - stanje, perspektive i strategije razvoja", Master's thesis, VERN University of Applied Sciences, Zagreb, 2018. Available at: https://urn.nsk.hr/urn:nbn:hr:146:619415

Metadata
TitleGastro turizam u Republici Hrvatskoj - stanje, perspektive i strategije razvoja
Title (english)Gastro tourism in the Republic of Croatia - situation, perspectives and development strategies
AuthorMarin Uroda
MentorIvica Katavić (mentor)
GranterVERN University of Applied Sciences
Zagreb
Defense date and country2018-06-04, Croatia
Scientific / art field,
discipline and subdiscipline		SOCIAL SCIENCES
Economics
Abstract
Turizam u Hrvatskoj ima dugogodišnju tradiciju temeljenu na prirodnim atrakcijama i bogatstvu kulturne i povijesne baštine. Gastro turizam predstavlja turistički fenomen koji posljednjih godina bilježi značajan rast na svjetskoj razini, no u Hrvatskoj taj trend nije prisutan. Problem istraživanja je neučinkovito korištenje potencijala rasta i razvoja gastro turizma u Republici Hrvatskoj. Stoga je glavni cilj istraživanja bio utvrditi postojeće stanje, perspektive i strategije razvoja gastro turizma u Republici Hrvatskoj. Kako bi se ostvarili glavni i sporedni ciljevi istraživanja, podatci i informacije prikupljeni su iz sekundarnih (relevantna stručna literatura hrvatskih i stranih autora, knjige, časopisi, internet-stranice i dokumentacija Hrvatske turističke zajednice) i primarnih (zaposlenici turističkih zajednica Hrvatske, ugostitelji, organizatori gastro manifestacija i vlasnici obiteljskih poljoprivrednih gospodarstava) izvora. Rezultati provedenog istraživanja upućuju na potencijal pozicioniranja Hrvatske kao vrsne gastro destinacije, ali isto tako prikazuju brojne probleme koji sprječavaju razvoj gastro turizma Hrvatske. S obzirom na navedeno, preporuča se da zajedničkim naporima dionici gastro ponude Hrvatske osmisle kvalitetan turistički proizvod temeljen na jedinstvenoj gastro ponudi koji će obogatiti i diversificirati turističku ponudu Hrvatske.
Abstract (english)
Tourism in Croatia has got a long tradition which is mostly based on natural attractions and the rich cultural and historic heritage. Gastro tourism resembles a touristic phenomenon which has shown a drastic growth on the global level but that trend is not present in Croatia. The focus of the research is the insufficient use and growth potential and the development of gastro tourism in the Republic of Croatia. Therefore, the main goal of the research was to identify the existing status, perspectives and the strategies for developing gastro tourism in the Republic of Croatia. As to fulfill to the main goal and the secondary goals of the research, the data and information were collected from secondary sources (relevant expert literature written by Croatian and foreign authors, books, magazines, web pages and Croatian Tourist Board's documents) and primary sources (Croatian Tourist Board employees, caterers, gastro manifestation organizers, family farm owners). The research results indicate that Croatia has great gastro tourism potential but also shows many problems which are barriers for the development of gastro tourism. With the above stated, it is recommended that all participants of the gastro offer in Croatia collaborate to create a unique gastro offer which would enrich and diversify the touristic offer of Croatia.
Keywords
Keywords (english)
Languagecroatian
URN:NBNurn:nbn:hr:146:619415
Study programmeTitle: Računovodstvo i financije
Study programme type: stručni
Study level: specijalistički diplomski
Academic / professional title: stručni/a specijalist/specijalistica računovodstva i financija (stručni/a specijalist/specijalistica računovodstva i financija)
Type of resourcetext
File originBorn digital
Access conditionsRestricted access
Terms of usehttp://rightsstatements.org/vocab/InC/1.0/
Created on2018-06-18 14:43:59