The topic of this Bachelor thesis is the creation of a low-budget advertisement on the example of the online casino Rivalo and the aim is to show that nowadays, it is relatively easy to make a low-budget advertisement with a little technical knowledge of social networks and tools for editing text, images and videos.This way, you can present the company, possibly the product it offers, and make your work easier. The paper uses mostly sources from websites, newspaper articles and Wikipedia, which can easily present otherwise very complicated tools for editing text, video and images, which in this case were Gimp and DaVinci Resolve. In addition, images were used to portray several ways of advertising that we see in everyday life and may not notice in an easier way. Youtube was presented as the easiest and best way to advertise, because it can put advertisements within the consumer’s reach in a quick and easy way. This paper was written in Slavonski Brod with the help of several people from the company Rivalo who explained their reasons for switching to such examples of advertising.