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undergraduate thesis
Stavovi novinara o korištenju umjetne inteligencije u novinarstvu
2024. urn:nbn:hr:146:970137
Pahlić, Iva
VERN University

Cite this document

Pahlić, I. (2024). Stavovi novinara o korištenju umjetne inteligencije u novinarstvu (Undergraduate thesis). Zagreb: VERN University . Retrieved from https://urn.nsk.hr/urn:nbn:hr:146:970137

Pahlić, Iva. "Stavovi novinara o korištenju umjetne inteligencije u novinarstvu." Undergraduate thesis, VERN University , 2024. https://urn.nsk.hr/urn:nbn:hr:146:970137

Pahlić, Iva. "Stavovi novinara o korištenju umjetne inteligencije u novinarstvu." Undergraduate thesis, VERN University , 2024. https://urn.nsk.hr/urn:nbn:hr:146:970137

Pahlić, I. (2024). 'Stavovi novinara o korištenju umjetne inteligencije u novinarstvu', Undergraduate thesis, VERN University , accessed 08 November 2024, https://urn.nsk.hr/urn:nbn:hr:146:970137

Pahlić I. Stavovi novinara o korištenju umjetne inteligencije u novinarstvu [Undergraduate thesis]. Zagreb: VERN University ; 2024 [cited 2024 November 08] Available at: https://urn.nsk.hr/urn:nbn:hr:146:970137

I. Pahlić, "Stavovi novinara o korištenju umjetne inteligencije u novinarstvu", Undergraduate thesis, VERN University , Zagreb, 2024. Available at: https://urn.nsk.hr/urn:nbn:hr:146:970137

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Metadata
TitleStavovi novinara o korištenju umjetne inteligencije u novinarstvu
Title (english)Journalists' attitudes towards the use of artificial intelligence in journalism
AuthorIva Pahlić
MentorMarija Slijepčević (mentor)
GranterVERN University
Zagreb
Defense date and country2024-07-11, Croatia
Scientific / art field,
discipline and subdiscipline		SOCIAL SCIENCES
Information and Communication Sciences
Abstract
Cilj ovog rada bio je istražiti stavove novinara o korištenju umjetne inteligencije u novinarskom radu te ispitati imaju li mogućnost korištenja alata umjetne inteligencije na svojim radnim mjestima. U radu je dano teorijsko određenje pojmova umjetne inteligencije i njenog razvoja, navedena su obilježja umjetne inteligencije u novinarstvu te su prikazana ranija istraživanja teme. Istraživački dio rada proveden je u kolovozu 2023. godine na uzorku od 56 novinara. Istraživanjem je utvrđeno da se većina novinara ne koristi umjetnom inteligencijom u radu te da većina medijskih kuća novinarima ne pruža mogućnost edukacije na tom polju. U zaključku rada povezani su teoretski dijelovi te prethodna istraživanja s vlastitim istraživanjem. Također su dane preporuke za daljnje istraživanje teme.
Abstract (english)
The aim of this paper is to explore journalists' attitudes towards the use of artificial intelligence in their work and to investigate whether they have the opportunity to utilize AI tools in their workplaces. The paper provides a theoretical framework for understanding artificial intelligence and its development, describes the characteristics of AI in journalism, and reviews previous studies on the topic. The research was conducted in August 2023 on a sample of 56 journalists. The findings revealed that most journalists do not use artificial intelligence in their work, and that most media organizations do not offer journalists opportunities for education in this area. In the conclusion section, the theoretical concepts and previous studies are integrated with the author's own research. Recommendations for further research on the topic are also provided.
Keywords
Keywords (english)
Languagecroatian
URN:NBNurn:nbn:hr:146:970137
Study programmeTitle: Journalism
Study programme type: professional
Study level: undergraduate
Academic / professional title: prvostupnik/prvostupnica (baccalaureus/baccalaurea) novinarstva (prvostupnik/prvostupnica (baccalaureus/baccalaurea) novinarstva)
Type of resourceText
File originBorn digital
Access conditionsAccess restricted to students and staff of home institution
Terms of useLicence In copyright icon
Created on2024-07-19 14:42:11