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undergraduate thesis
Dodatni sadržaji i aktivnosti radi povećanja prihoda hotela Osejava
2019. urn:nbn:hr:146:753682
Ivanda, Marija
VERN University

Cite this document

Ivanda, M. (2019). Dodatni sadržaji i aktivnosti radi povećanja prihoda hotela Osejava (Undergraduate thesis). Retrieved from https://urn.nsk.hr/urn:nbn:hr:146:753682

Ivanda, Marija. "Dodatni sadržaji i aktivnosti radi povećanja prihoda hotela Osejava." Undergraduate thesis, VERN University , 2019. https://urn.nsk.hr/urn:nbn:hr:146:753682

Ivanda, Marija. "Dodatni sadržaji i aktivnosti radi povećanja prihoda hotela Osejava." Undergraduate thesis, VERN University , 2019. https://urn.nsk.hr/urn:nbn:hr:146:753682

Ivanda, M. (2019). 'Dodatni sadržaji i aktivnosti radi povećanja prihoda hotela Osejava', Undergraduate thesis, VERN University , accessed 17 June 2022, https://urn.nsk.hr/urn:nbn:hr:146:753682

Ivanda M. Dodatni sadržaji i aktivnosti radi povećanja prihoda hotela Osejava [Undergraduate thesis]. Zagreb: VERN University ; 2019 [cited 2022 June 17] Available at: https://urn.nsk.hr/urn:nbn:hr:146:753682

M. Ivanda, "Dodatni sadržaji i aktivnosti radi povećanja prihoda hotela Osejava", Undergraduate thesis, VERN University , Zagreb, 2019. Available at: https://urn.nsk.hr/urn:nbn:hr:146:753682

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Metadata
TitleDodatni sadržaji i aktivnosti radi povećanja prihoda hotela Osejava
Title (english)Additional facilities and activities with the objectives to increase revenue of the Osejava hotel
AuthorMarija Ivanda
MentorAmelia Tomašević (mentor)
GranterVERN University
Zagreb
Defense date and country2019-03-22, Croatia
Scientific / art field,
discipline and subdiscipline		SOCIAL SCIENCES
Economics
Abstract
U završnom radu analizirano je postojeće stanje dodatnih sadržaja Hotela Osejava, njegove komparativne prednosti u odnosu na druge makarske hotele, ograničavajući faktori i moguća njihova rješenja te prijedlozi poboljšanja postojećih dodatnih sadržaja u svrhu povećanja njegovih prihoda. Analizirane su moguće strategije koje sâm Hotel Osejava može poduzeti unutar svojih raspoloživih snaga, te one koje se mogu poduzeti u suradnji s Gradom Makarskom,Turističkom zajednicom te drugim gradskim kulturnim i zabavnim organizacijama i udrugama radi proširenja sadržaja u svrhu povećanja prihoda. Završni rad je dao realne mogućnosti implementacije predloženih rješenja u praksi.
Abstract (english)
In this final paper the current state of facilities and additional services of the Hotel Osejava have been analysed, as well as its comparative advantages in comparison to other hotels in Makarska. Furthermore, the paper outlines the hotel's restrictive factors with their possible solutions and recommends improvements of existing amenities, aiming to increase the hotel revenue.There have been analysed possible actions and strategies that the Hotel Osejava itself can take, as well as the ones that can be taken in cooperation with the township, Tourist Board and other municipal, cultural and entertainment organizations and associations in order to expand its offer with the objectives to increase revenue. The final paper has given real possibilities of suggested solutions' implementation in practice.
Keywords
Keywords (english)
Languagecroatian
URN:NBNurn:nbn:hr:146:753682
Study programmeTitle: Tourism; specializations in: Tourism Management, Hotel Management
Course: Tourism Management
Study programme type: professional
Study level: undergraduate
Academic / professional title: stručni/a prvostupnik/prvostupnica (baccalaureus/baccalaurea) ekonomije (stručni/a prvostupnik/prvostupnica (baccalaureus/baccalaurea) ekonomije)
Type of resourceText
File originBorn digital
Access conditionsAccess restricted to students and staff of home institution
Terms of useLicence In copyright icon
Created on2019-04-09 12:09:07