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Music festivals as part of tourist offer on example of Novalja
Lucija Soldo (2018)
VERN University of Applied Sciences
Cite this document...

Soldo, L. (2018). Glazbeni festivali kao dio turističke ponude na primjeru Novalje (Undergraduate thesis). Retrieved from https://urn.nsk.hr/urn:nbn:hr:146:413344

Soldo, Lucija. "Glazbeni festivali kao dio turističke ponude na primjeru Novalje." Undergraduate thesis, VERN University of Applied Sciences, 2018. https://urn.nsk.hr/urn:nbn:hr:146:413344

Soldo, Lucija. "Glazbeni festivali kao dio turističke ponude na primjeru Novalje." Undergraduate thesis, VERN University of Applied Sciences, 2018. https://urn.nsk.hr/urn:nbn:hr:146:413344

Soldo, L. (2018). 'Glazbeni festivali kao dio turističke ponude na primjeru Novalje', Undergraduate thesis, VERN University of Applied Sciences, accessed 16 February 2019, https://urn.nsk.hr/urn:nbn:hr:146:413344

Soldo L. Glazbeni festivali kao dio turističke ponude na primjeru Novalje [Undergraduate thesis]. Zagreb: VERN University of Applied Sciences; 2018 [cited 2019 February 16] Available at: https://urn.nsk.hr/urn:nbn:hr:146:413344

L. Soldo, "Glazbeni festivali kao dio turističke ponude na primjeru Novalje", Undergraduate thesis, VERN University of Applied Sciences, Zagreb, 2018. Available at: https://urn.nsk.hr/urn:nbn:hr:146:413344

Metadata
TitleGlazbeni festivali kao dio turističke ponude na primjeru Novalje
AuthorLucija Soldo
Mentor(s)Snježana Boranić Živoder (thesis advisor)
Abstract
Organiziranje glazbenih festivala u turističkim destinacijama dovelo je do stvaranja novih oblika turizma. Tema ovoga završnog rada vezana je uz utjecaj i pojavu glazbenih događanja na primjeru turističke destinacije Novalja, koja se tim oblikom turizma bavi već više od deset godina. Organizacija glazbenih festivala ima brojne pozitivne učinke na društvene, ekonomske, marketinške i ostale aspekte destinacije, no glazbeni festivali također uzrokuju i probleme koje treba uzeti u obzir i njima upravljati kako ne bi došlo do negativnih utjecaja na destinaciju i lokalno stanovništvo. Za destinaciju je bitno da se jednako koristi prirodnim i izvedenim elementima turističke ponude, da se razvija na svim razinama menadžmenta te na taj način stvori konkurentsku prednost na tržištu koja je ključ uspjeha u borbi s konkurencijom. Na kraju rada je analiza istraživanja na temelju intervjua provedenih s organizatorima festivala te prijedlozi rješenja za budući razvoj glazbenih festivala i turizma općenito u Novalji.
KeywordsNovalja music festivals tourist offer market competition
Parallel title (English)Music festivals as part of tourist offer on example of Novalja
GranterVERN University of Applied Sciences
PlaceZagreb
StateCroatia
Scientific field, discipline, subdisciplineSOCIAL SCIENCES
Economics
Study programme typeprofessional
Study levelundergraduate
Study programmeTourism; specializations in: Tourism Management, Hotel Management
Study specializationTourism Management
Academic title abbreviationbacc. oec.
Genreundergraduate thesis
Language Croatian
Defense date2018-05-09
Parallel abstract (English)
Organizing music festivals in tourist destinations has led to the creation of new forms of tourism. The topic of this final work is related to the influence and appearance of music events on the example of the tourist destination of Novalja, which has been dealing with tourism for more than 10 years. The organization of music festivals has many positive effects on social, economic, marketing and other aspects of the destination, Festivals also result in some problems that need to be taken into account and managed so that they do not have negative impacts on the destination and the local population. It is essential for the destination to equally use natural and derived elements of tourist offer and to develop at all levels of management and thereby create a competitive advantage on the market, which is the key to success in dealing with competition. Finally, an analysis of research based on the interviews conducted with the festival organizers and suggestions for solutions to the future development of music festivals and tourism in general in Novalja.
Parallel keywords (Croatian)Novalja glazbeni festivali turistička ponuda konkurentnost na tržištu
Resource typetext
Access conditionAccess restricted to students and staff of home institution
Terms of usehttp://rightsstatements.org/vocab/InC/1.0/
URN:NBNhttps://urn.nsk.hr/urn:nbn:hr:146:413344