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undergraduate thesis
Uloga hotela u atraktivnosti destinacije na primjeru Rovinja
2020. urn:nbn:hr:146:719426
Kocijančić, Iva
VERN University

Cite this document

Kocijančić, I. (2020). Uloga hotela u atraktivnosti destinacije na primjeru Rovinja (Undergraduate thesis). Zagreb: VERN University . Retrieved from https://urn.nsk.hr/urn:nbn:hr:146:719426

Kocijančić, Iva. "Uloga hotela u atraktivnosti destinacije na primjeru Rovinja." Undergraduate thesis, VERN University , 2020. https://urn.nsk.hr/urn:nbn:hr:146:719426

Kocijančić, Iva. "Uloga hotela u atraktivnosti destinacije na primjeru Rovinja." Undergraduate thesis, VERN University , 2020. https://urn.nsk.hr/urn:nbn:hr:146:719426

Kocijančić, I. (2020). 'Uloga hotela u atraktivnosti destinacije na primjeru Rovinja', Undergraduate thesis, VERN University , accessed 23 December 2024, https://urn.nsk.hr/urn:nbn:hr:146:719426

Kocijančić I. Uloga hotela u atraktivnosti destinacije na primjeru Rovinja [Undergraduate thesis]. Zagreb: VERN University ; 2020 [cited 2024 December 23] Available at: https://urn.nsk.hr/urn:nbn:hr:146:719426

I. Kocijančić, "Uloga hotela u atraktivnosti destinacije na primjeru Rovinja", Undergraduate thesis, VERN University , Zagreb, 2020. Available at: https://urn.nsk.hr/urn:nbn:hr:146:719426

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Metadata
TitleUloga hotela u atraktivnosti destinacije na primjeru Rovinja
Title (english)The role of hotels on destination attractiveness on the example of Rovinj
AuthorIva Kocijančić
MentorSnježana Boranić Živoder (mentor)
GranterVERN University
Zagreb
Defense date and country2020-09-16, Croatia
Scientific / art field,
discipline and subdiscipline		SOCIAL SCIENCES
Economics
Abstract
Atraktivnost destinacije uvelike utječe na odabir putovanja i motive posjeta. Nju čine različiti faktori, tj. prirodne i kulturne atrakcije, klima i infrastruktura, ali i turističke usluge i sadržaji koje destinacija nudi. Tema ovoga rada je uloga hotela u atraktivnosti destinacije i koliko neki specifični hoteli mogu biti privlačni motiv dolaska u destinaciju i podignuti njenu cjelokupnu privlačnost. Za potrebe rada provedeni su dubinski intervjui s relevantnim dionicima iz turističkih zajednica i iz hotela kako bi se dobio uvid u njihove stavove o važnosti hotela za cjelokupnu atraktivnost destinacije. Za primjer je izabran grad Rovinj koji posljednjih godina bilježi velika ulaganja u hotelski sektor i koji ima dva iznimno atraktivna i specifična hotela – Lone i Grand Park. Istraživanje je ukazalo na važnost hotela u ponudi destinacije i na potrebu razvoja specifične hotelske ponude u gradnji pozicije na turističkom tržištu.
Abstract (english)
Destination attractiveness highly influences travel selection and travelers’ motives for visit. It is affected by a number of factors such as natural and cultural attractions, climate, and infrastructure, as well as by tourist services and facilities that are offered. The topic of this thesis is the role of specific hotels as motives for visiting a destination and its positive impact on general attractiveness of the destination. For the purpose of the thesis, thorough interviews were conducted with relevant people from local tourist boards and hotels in order to gain insight into their opinion on the importance of hotels in destination attractiveness. The city of Rovinj has been chosen as an example since it has been recording large investments in the hotel sector and has two highly attractive and unique hotels – Lone and Grand Park. The results have shown great importance of hotels in what the destination has to offer as well as the need to develop a specific hotel offer in building a position in the tourist market.
Keywords
Keywords (english)
Languagecroatian
URN:NBNurn:nbn:hr:146:719426
Study programmeTitle: Tourism; specializations in: Tourism Management, Hotel Management
Course: Hotel Management
Study programme type: professional
Study level: undergraduate
Academic / professional title: stručni/a prvostupnik/prvostupnica (baccalaureus/baccalaurea) ekonomije (stručni/a prvostupnik/prvostupnica (baccalaureus/baccalaurea) ekonomije)
Type of resourceText
File originBorn digital
Access conditionsAccess restricted to students and staff of home institution
Terms of useLicence In copyright icon
Created on2021-02-18 20:15:34